branduals is an advanced Brand Intelligence Platform engineered to supersede the limitations inherent in conventional cloud storage and legacy Digital Asset Management (DAM) systems. Unlike passive file repositories, branduals actively manages digital assets throughout their lifecycle.
Key functionalities include automated brand compliance checks, where assets are validated against current guidelines, automatically flagging non-compliant items during updates or rebrands. The platform features deep integration capabilities, enabling continuous versioning and traceability directly from creative applications.
Furthermore, branduals captures granular data on asset deployment across various channels, including social media, websites, and advertising campaigns. It links performance metrics, such as engagement data, directly back to the specific asset node. This facilitates precise ROI analysis and data-driven creative optimization, allowing users to query asset performance based on specific metrics and campaign contexts.
By unifying asset management, brand governance, workflow automation, and performance analytics, branduals provides organizations with centralized control and actionable intelligence, transforming digital assets into measurable, strategic components of marketing efforts.
branduals will be publicly available in Q2/2025.